Our Story

 

We wanted to create a company that was based on the idea and value of owning and loving your feminine power. Our founder, Venus, started Siren Beauty in 2020 after years in the beauty industry and during that time overcoming her own unique traumas that left her doubting her self worth and beauty. Her goal was to build a community where survivors would encourage and support the idea of embracing their bodies, their own sexual energy and their unique beauty despite their history and background. 

 

To achieve this, our primary goal has always been to remind women that they have more power than they might otherwise believe. You will see this from not only the quality of our products but even down to the product descriptions and packaging to the models we use.

We are not just another cosmetics brand. We want to truly connect with our community and support everyone we come in contact with and remind them of how bad ass they are.